Monday, October 24, 2011

hello spring 2012

here is a sneak peak at spring 2012.

this is our third wholesale collection. we are busy here, organizing orders and ordering fabric. we just hit 40 stores to carry our wholesale line. now you can find LaRoque from maine to florida. i remember the first label was a monogramed ribbon. the lady made me order 50 and i was thinking, "how will i ever use all theses?" this spring we will construct over 600 pieces for the wholesale collection. where we will store 600 dresses from production to the ship date? maybe my dinning room will be a mini storage for a few months. the fall orders numbered around 200 pieces and that seemed like a lot.
its overwhelming to think about, but i am so greatfull for all the support and interest.

below is a picture from market in atlanta:
me, along with michael perry and his staff who run the show room that reps my line. couldn't do it without them!

the sunday dress

there are several new styles that i am very excited about. the long sunday skirt, the picnic dress, the sunday dress and the new tunic style dress to name a few. the spring collection consist of three lines perfect for pool side, porch front or pew side. you will find mod prints and classic strips in lime, aqua and coral.
i hope you will like all the new pieces! we will be posting the pictures from the photo shoot very soon. stay tuned.


wondering where you can find us? here is the link
{we will be adding the new store very soon so check back}

Monday, October 10, 2011

we love the gamecocks and dressing for a game!

it's that time of year. the weather gets cooler, the days get shorter and saturdays are spent at the tailgate. each year we design a game day collection. pieces perfect to cheer on the team yet classic enough to wear on a date or a fall wedding without screaming... " here i am in my game day outfit"
here are some pictures from the last game where i spotted some LaRoque frocks, tops, shorts and sashes. and before you non gamecock fans worry, yes these looks are available in other colors so, you too, can sport game day fancy at your next tailgate.